A corporate tool that allows you to structure the mobile communication of your company or organization. A private messaging app which reports a significant increase in the productivity of individuals and teams.
The Mission of Big Data companies is to extract value from your data, process it and sell it to whom it may be interesting, probably to a competitor or an opponent of yours, now or in the future.
Request a meeting by phone so that we can give you our best tips for your private communication app tailored to your needs. Also by videoconference if you want a personalized demonstration.
Each sector, each company within a sector has its own character, strategy and goals. A complete configuration form will help us understand how you wish your customized messaging app among the more than one hundred options available so that its operation is aligned with your needs and objectives.
Choose even the design, including your images and logos and why not, your emojis (or choose among the sectoral emoticon packages available), everything that makes your users feel your organization in your new App.
If you have an event within a month and you want to communicate with the attendees using your new app with your brand, you are still in time. Our delivery time is only 48 hours!
With more information and fewer mistakes your organization will be more productive. If you also use the surveys you will need fewer face-to-face meetings, that is, fewer trips, as well as faster decision-making, with more participation and with automatic reports without having to spend extra time writing them.
If you wish, we can install the communication system on your servers, physical or cloud. It can be convenient if your organization is a government or develops its activity in a critical sector such as infrastructure, energy, banking or insurance. And it is required by law if your organization belongs to a sector that works with sensitive information: hospitals, security forces and bodies, children's education, etc.
WhatsApp, Facebook and Twitter have shown us that organizations can be more productive with better internal and external communication thanks to mobile enriched messaging.
People tend to think that these conclusions will be used in a "benign" way, and that they are used and will only be used to sell us products and services customized to each individual's profile. However, nothing prevents that in the present or in the future the conclusions are used for any purpose of anyone who pays for the data in a first or second instance. The conclusions do not exclude knowing the networks of contacts,who influences who, where users have been, etc. nor other more sensitive ones such as religion, race, health condition, etc. For example, if the system detects that the user goes every Saturday to a synagogue, the conclusion is that the user is Jewish. And from that it goes on building, an artificial intelligence is usually behind.
Como decíamos, esta grabación y proceso de datos de nuestras vidas y las de nuestros hijos se está haciendo sin límite de tiempo. Tanto valor tienen estos datos que en 2014 Facebook compró Whatsapp, una app con menos de 7 años de vida, se dijo que por 19.000 millones de dólares. Reflexionemos sobre este dato para darnos cuenta de que no somos capaces de imaginar la magnitud del problema. ¿Cuánto dinero es 19.000 millones de dólares? Se nos ocurre imaginar que juntamos un billete de dólar al lado de otro billete de dólar para cubrir la distancia entre Madrid y la sede de Facebook en Silicon Valley. Y efectivamente, cubriríamos esta distancia … ¡dos mil veces!. Y nos hemos quedado igual, somos incapaces de imaginar qué son 2000 veces esta distancia.
In the same way, we are unable to imagine the consequences of recording and processing our data, those of our governments, our best companies, our security forces, our hospitals, our universities, etc. all those who in one way or another have been using the free services of the Big Data companies.
The problem gets worse as far as Big Data companies have gained the unconscious dependence of local and regional governments and press, radio and television companies, who day after day ask citizens to connect with them through these free media. For example, the most popular radio programs in Spain ask listeners to contact them via WhatsApp, and they repeat that every half an hour. Another example is that the city of Madrid uses Twitter as the official channel to notify citizens if there will be traffic restrictions the following day due to air pollution. Both of them are delighted because they are also interested in the small fraction of the data that these companies allow them to chop, when the true value is kept for them to process and cross with other data sources of their own or from third parties. In our tour of Spain we have encountered curious situations of WhatsApp adoption in places where they themselves believed that they should not. In a high school the head of studies told us that he communicated with the students via Whatsapp, but that he does not create the group. He tells a student of the class to open the group and then invite him. And with that the problem was solved. In a hospital, the director admitted that the staff communicates among them with WhatsApp, but that it is not a problem as long as it is not an official communication means of the hospital. In a school we were told that parents voluntarily join the WhatsApp parents group of their children's class, but we think that this decision is not voluntary. Which parent could choose not be in a group that shares photos and comments related to his/her children?
Productivity is the second reason why we are hired by companies and organizations who are aware that the good communication results in increased productivity, greater collaboration, reduction in the number of errors, fewer face-to-face meetings, etc.
As mentioned in the previous section, free apps are provided by companies that collect data, and it is precisely for the purpose for which they are designed.
The companies and organizations that use free apps are actually giving up the productivity increase that a service designed for companies and organizations would report. For example, we met a manager of a political party that had 17 WhatsApp groups to connect with 17 local delegations under her responsibility. Every time she had to say something, she had to post it 17 times and then manage the reactions in each of those groups. The stress this manager had limited the value she could draw from all these groups. We have witnessed the same lack of productivity in companies, municipalities, schools, training centers, sports clubs, associations of all kinds i.e. home owner's , etc.
A professional communications tool must be configured for this profesional purpose and must be equipped with a Control Panel to manage:
In the following section we will explain thoroughly the structure tools available in your app made by Datosegur. If the productivity of your organization improves with good mobile communication, management should know the answer to two simple questions: How many groups are there in your organization? Can you control the members of each group, in line with the strategy and objectives of the company? In our sales journey we have met many organizations whose directors could not answer those two questions after recognizing that employees used Whatsapp for internal communication. They also recognized that these groups had been created spontaneously and therefore their member composition could be improved. They do not known if someone is missing in a group in which he/she should be, or the contrary, if someone is in a group where he/she should not be.
The structure given to a company's communication system is relevant to its productivity. With the possibilities that mobile technology offers nowadays, it is possible to have groups that share interests or responsibilities under instant communication . Each of these groups is also an opportunity to segment the messages and documentation shared with the different groups of the organization. Structure helps managing the diversity of having administrative, commercial and maintenance personnel. The structure multiplies its benefits if the organization develops its activity in several locations.
If we give up to have enough elements or groups in the structure, the instant communication will have limited success: on the one hand each message will have multiple unhappy users because their phone beeped for something that wasn't of interest; on the other hand many messages will not be sent for fear to bother users with something that is not interesting to everyone.
If, on the other hand, we are committed to creating many elements or groups in the structure, we need the tools that a professional tool like Datosegur provides, which allow us to manage complexity in a simple way.
Let's magine a company with 3 types of activity and that works in 50 Spanish provinces. We need 150 communication groups. Next, we tag each group with 2 parameters: type of activity and province. Suppose that one type of activity is "commercial" and a province is Valencia. Thanks to the structure and labeling, with a single click on the Control Panel we can send an update of the catalog to all our sales team in Spain (50 groups), a survey to all Valencia employees (3 groups) or send a video to all the employees in Spain (150 groups).
The next element of structure is the definition of how we want the communication to work in each group. The communication can be in a linear Timeline, Whatsapp type, where all the messages are at the same level, or better in a two-level structure (topics and comments to the topics), so that the length of the Timeline is reduced (vs all in one layer). This two-level structure allows you to comment on a message several hours after it was published, as opposed to the one-level structure, where your comments, if not made immediately, would be out of context.
Datosegur allows configuration of how the communication works in each group so that users are able to post Topics and Comments, or only Comments to the administrator's topics, or neither topics nor comments (in this case it would resemble the broadcasting groups in Whatsapp). In this last case we would still have the option of placing a button so that users can ask a question or send a suggestion to the group administrator. This flexibility allows organizations to create groups that cover different needs.
We can allow in each group that it is possible or not to start private conversations among the members of the group. This is interesting in groups so that two users can collaborate without disturbing the group while it might not be interesting in a broadcast group in which there are users with very different interests
We will also decide for each group if we want them to be open or closed. Closed groups are common in the internal communication of companies and organizations. Open groups can be accessed by any person who downloads the app, and users can invite other users, this is the most common configuration for broadcast groups. Among the clients of Datosegur that use the open groups are the town halls for the communication with the citizens segmented by neighborhoods and topics of interest and also the sports clubs for the communication with the fans. Somewhat in between, Datosegur offers groups that are open only for registered members of the organization.
Also, each group can be configured with a time frame when the app notifications do not beep. This is a functionality created to help employees to balance their family life with work. During the down time, the user's mobile does not notify updates, with the only exception for messages from the system administrator, in the event of an emergency.
Once the structure is ready, then it is time to give access to users, to their corresponding groups. There are several ways in which a user can access his/her groups, so that any situation can be managed with your Datosegur Control Panel:
Finally, the structure ends with the delegation of administrator powers to the the administrators. Administrators can perform additional actions from their version of the app, other than regular users'. The powers of each administrator are configured so that each one of them can do exactly what he/she is entrusted to. For example an administrator may not need to create or edit groups and by not authorizing to do so we ensure that he/she will not alter the number of groups or its configuration. In addition, these powers may apply to the entire system or only to a selected set of groups. All the actions carried out by an administrator are registered by the system and are avaible for our Customer's review.
Are you really willing to give away your information in exchange for a "free" messaging service? Powerful Big Data multinationals such as Facebook, Whatsapp, Twitter or Instagram provide "for free" their communication services but the truth is that they are earning a fortune with your data and the data of the people related to your organization.
We repeat the key question: are you willing to give away your information in exchange for a "free" service? Datosegur offers you have an alternative. With your own app nobody will do business with the data of the communication of your company. Mobile communication generates high value data for your company and with Datosegur this data is yours.
Are you comfortable with the situation where the valuable data of the conversations in your company is thrown down the drain? This is a way of picturing what it could be happening right now in your organization.
With your own app, you decide. We propose that by using the official/professional communication tool of your organization all conversations are treasured in a database of your own. You will be able to make reports, solve problems and analyze surveys and statistics.
But maybe you decide the opposite. This is the ideal thing, that your organization chooses how its app works instead of being subject to the rules of a third party that is precisely interested in extracting value from your information.
Thanks to having your own rules and the multiple configuration options available, your app will work exactly as you want. You will be able to cover the communication needs even in situations where until now it was not allowed (and in spite of that is done). For example, for internal communication in security forces and bodies, we propose that all group conversations, as well as private conversations between users, should be recorded and available to the system administrator.
The database is a treasure from which you can extract much value and it is owned by your organization. We provide you with powerful tools for your analytics.
You can know which users have confirmed that they have received a document or which users have paid for something that you have posted on the app.
If you wish, the database will be stored on your own computer server b>. Most of our clients prefer that both the communication system and the database are hosted on a server in the cloud managed by Datosegur. However, this is not always the case because in the health and in the security sectors most organizations prefer to have everything in their own physical or cloud server. If it is your case, there is no problem, so we will configure the system for you.
Finally, a note about Whatsapp, we want to discuss another way in which it harms users. Why share phone numbers with people we do not know because of being in a group? Why give our phone number to the organization to which we signed up for a broadcast channel? All this is unnecessary, it is only done in the interest of Whatsapp, not in the users'. With Datosegur, the users of your app will be communicated in groups without sharing their phone numbers.
As we said earlier, your app will have very interesting segmentation possibilities: you can create groups for any niche of common interest in your organization and put those who are interested in contact to talk without sharing phone numbers. The Control Panel allows you to manage diversity in a powerful and simple way. The tagging of groups and users allows you to send a message addressed exactly to those interested with a single click, without disturbing the users who are not interested with something that does not concern them.
Scheduled messages. Maybe you want to send a message tomorrow at 9, but you'll be driving. Why do not you leave it programmed? The programming function is fantastic to send your messages and surveys exactly at the chosen time. From the Control Panel you can leave recurring messages, for example a message to all the maintenance personnel 15 minutes before finishing your day on Friday afternoon to remind them to clean the tools and wish them a happy weekend.
Confirmation of reception of a document. You may want to have a list of users who have confirmed the reception of a message or perhaps to have a list of documents confirmed by a user.
User filtering. Send a message or document only to targeted users.
Multilingual: in multilingual organizations, at events with international assistance and in tourist areas, it is necessary to communicate in several languages. Users of your app will have the app in their preferred language. Moreover, your users will read your messages in their preferred language either with automatic translation or by means of our languages algorithm. For instance, if your send a document in Spanish and English, and your main language is Spanish, your Spanish and Latam users will receive the Spanish version while the rest will get the English version.
Deleting: delete a message that exists in a group from the Control Panel and it will disappear from all the devices. This tool is also available for administrators directly from the app.
Content approvalt: this is an option within the configuration of those groups in which you want to give participation to users but filtering the messages. The topics or comments posted by users are not published in the group until an administrator approves them from the Control Panel or directly from their app.
Integration of new users. Users who enter a group can access the documentation that was distributed last week. A new user who joins a group of Whatsapp will have Access to everything that is communicated after that moment, but does not have access to what was said before. However, with your communication app, new users see the latest messages posted before and then they can click on the "see more" button and catch up on the group's history.
Users tagging. Use this tool to mark those users that have characteristic in common that you want to highlight. The next time you have to send a document to these people, select the tag on the publishing tool of the Control Panel, you will receive this segmented message.
Surveys Surveys are among the outstanding tools of your app. It is so easy and so useful to ask your employees that you will do it every week! If your organization is a city council, in addition to the employees you can ask citizens. If it's a sports club, you can ask the athletes, the parents of the school, the employees and the fans. You even have sequential surveys (each question depends on the answer to the former one), surveys for users to select from 1 to 5 stars (TripAdvisor kind) and Condorcet surveys (the user sets the order of his preference for the answers given).
A particular case of surveys are surveys with weighted vote. Now you can carry out instant voting among shareholders or in homeowners' associations. Each user has a voting weight assigned according to the number of shares or the percentage of ownership in the property. The survey reports the number of votes for each option, what each one has voted for, as well as the winning option after computing the weighted vote. A report with the results can be exported in Excel or PDF formats.
Video. Your app can include video conferencing, either for groups or in pairs. As part of the philosophy and flexibility offered by Datosegur, once a video conference is over we can store a copy of the video in your database.'
Money collections. It is possible that your organization occasionally collects money from members on specific occasions. This is a nuisance, think about what happens in a school, in an association or in a sports club when you have to collect a small amount of money from many people for an event. With the Collections tool we connect your communication with your collections. Communicate the need to pay and receive the collections in your bank account. You will have a record of the users that have paid, the money collected and a list of those who have not paid yet.
Database analytics. It is achieved mainly by applying filters, chosen among the multiple parameters available. With a single click on the Control Panel administrators can easily see all the messages that meet a condition. The functionality of the filters can be as complex as an advanced user needs, even with the AND, OR and NOR operators. You can define favorite filters for your most frequent analytics.
Management of users. The Control Panel of your app enables administrators to manage secure access to new users. Once you have them registered in the system, each user has a file with personal statistics, accesible groups, etc. You can assign different Aliases in different groups to the same user, for example the same user can go by John in one group and 'Head of management' in another group. From the Panel, you can suspend or remove users with a single click.
Management of system administrators. As explained above, the administrator powers are delegated from the Control Panel. Each administrator can be given full or partial powers and over the entire system or only on some groups to cover all kinds of different situations. For example, we can grant admin powers to a person welcoming the attendees at the door of an event. This admin will be able to give access to a group only to those attendees who enter the event and have the app. This way, you will be able to communicate only to attendees, send them a brochure, run a survey only on them. This "administrator" could be a temporary worker and would not have any more capacity for action. All actions performed by administrators are recorded for later review.
Silent messages. Imagine that you are going to send 5 messages in a row to the same group but you do not want that the users' phones beep 5 times. Post the first 4 selecting this option and send the last one with the default options. They will thank you for that.
Banners A banner is a sign that is fixed at the top of the communication screen. It can include a link that takes users to a web page that you configure. You can place a different banner in each group. The banners can be used to congratulate Christmas to your community and can also be a source of income if you have a sponsor. The statistics of the banners give you the number of views and the number of clicks in a time slot.
Draws. A fantastic tool to energize groups. Organize a raffle among those who participate in a group and run it on the Control Panel.
Exagons.com: Ayuda a mejorar el posicionamiento de tu sitio web en Google gracias a dotarlo de contenido fresco relevante con tu actividad. Se trata de conectar alguno de tus grupos de comunicación móvil a tu página web utilizando un widget (un recuadro en tu web). Los visitantes de tu web tendrán las noticias de ese canal móvil, al tiempo de que refrescas su contenido automáticamente y le ayuda a posicionar mejor en Google. Utilizando tecnología de Inteligencia Artificial, los usuarios pueden preguntar cosas y recibir respuesta de las preguntas más frecuentes, pueden solicitar y recibir instantáneamente documentación, etc., todo ello sin la intervención de personal gestionando esta comunicación. Seguridad y control. El sistema Datosegur ha elevado el listón de la calidad, la seguridad y el control con que se debe hacer la mensajería en los cuerpos y fuerzas de Seguridad y está completamente desarrollado y disponible para la implementación inmediata con la marca del cliente. (Ver informe para Cuerpos y fuerzas de Seguridad)
Having your own app for internal or external communication gives your organization character and prestige. Thanks to Datosegur it is an affordable asset for many companies and organizations.
By sending your messages through an exclusive app with your brand, your employees, members, partners or clients, you make sure that your messages do not get lost or depreciated in the middle of hundreds of other messages from other people and other organizations.
When your app beeps on your users' phones, this is because it is a message from your organization. Conversely, if you notify via Whatsapp, a beep may be something from a friend, a relative or something else. Your employees may not look at it right away because they are working and they are saturated with messages of all kinds. If you notify via email, a beep can mean anything, chances are high that you are getting an ad or something that does not require your immediate attention. But if you notify your employees using your own app there is no doubt, it's about work.
You can look at that from another perspective. After you have implemented your own app as your oficial means of communication at work, if an employee is typing on Whatsapp, it is about something not related to work.
In short, with your own app your employees reduce the response time to work messages and the immediate consequence is an increase in productivity (more things done in the same time and with the same resources) and fewer errors.
It is also interesting to point out that having your own brand on your app radically improves the adoption of the new communication system among your potential users. We have met large companies that, aware of the need to communicate through a professional tool, hired the services of a well-known American company, certainly at a high price that exceeded five dollars per user per month. The overall result was disappointing because of the slow adoption rate, as many employees argued why they should switch to another app if they already communicated well with Whatsapp. However, the experience with your own brand is completely different as everyone understands that it is an official communication tool and that from now on everything about work goes the company's app.
Your own app will not only have your brand, but also your design. You can choose among the standard designs of Datosegur combined with your colours an logos or to customize it completely with something new designed by you.
We also offer a set of emoji to dynamize the communication on different sectors such as sports, education, health, security, farm management, etc., choose yours to complement the standard emoticons. Emoticons help to communicate in a friendly and effective way. You can also propose emoticons developed by you, which we will optimize and return to you for your compliance before integrating them. Making a "emoji contest" among your employees, the winner will be integrated into the app, this is a good idea to create awareness and excitement about your new app.
If your organization already has an app, we can integrate with it so you can take advantage of the downloads you already have. A simple update and your users will be communicated with the flexibility and segmentation of the Datosegur Control Panel.
If you do not have an app, and you want a customized app for communication and also for other purposes, please contact us.